Healthcare organizations must face the reality that they're competing for hearts, minds, and dollars the same way other businesses do, according to an article on the Healthcare Design website.
A former communications executive for Harley-Davidson Motor Co., advises healthcare organizations to face the reality that they're competing for hearts, minds, and dollars the same way other businesses do, according to an article on the Healthcare Design website."We don't and can't win in any market competing as we did in the past," Ken Schmidt, former director of communications strategy for Harley, said.
October 21, 2015
Topic Area: Industry News
Medical Outpatient Buildings: 4 Trends Bringing Risk, OpportunityAs healthcare delivery pivots toward outpatient settings to provide care, four trends affect healthcare systems' real estate strategies.
Nemours Children's Health Opens the Betty and Jack Demetree Family Center for OtolaryngologyIt is a facility that will provide ear, nose and throat (ENT) care to pediatric patients in the region.
Building Senior Care Facilities for Harsh TemperaturesGoing beyond the building code requirements is key for temperature resilience.
Laser Scanning: Reducing Risk in Construction ProjectsVDC technology allows teams to define scope based on verified conditions, not on assumptions, reducing change orders and schedule delays.
MOBs Get Smarter and More Complex as Space Pressures MountHealthcare facilities teams are turning to data-driven space strategies while adapting to increasingly sophisticated building demands.