Information is key when an emergency or natural disaster strikes, according to an article on the McKnight's website.
Healthcare facilities must have a well-developed, comprehensive and thoroughly-tested crisis communications plan ready to be executed immediately when the situation warrants, the article said.
The Internet and social media have transformed crisis communications management into a "half-second news cycle." It demands information instantaneously as well as ongoing, timely and transparent.
The value of having a comprehensive crisis communications plan in today's world of instantaneous, digital communications can play a major role in marketing and sales efforts as well as the bottom line.
Alleged Ransomware Administrator Extradited from South Korea
Design Plans Unveiled for New Intermountain St. Vincent Regional Hospital
Ground Broken on New Pediatric Health Campus in Dallas
Pre-Construction Strategies for Successful Facilities Projects
Geisinger Finds Success with Violence Prevention Efforts