The Las Vegas Regional Strategic Plan for Medical and Wellness Tourism was recently unveiled to build on the handful of southern Nevada medical specialists that have built practices around serving wealthy clients that jet into Las Vegas from anywhere in the world to receive treatment, according to an article on the News Observer website.
Instead of wooing the world's best medical specialists, southern Nevada will market its medical training infrastructure, its menu of wellness offerings and its team of service industry professionals that can steer prospective clients to medical specialists few people know are based in Las Vegas, the article said.
The plan also envisions wellness travel agents and medical concierges that can identify resources and introduce Las Vegas' list of client offerings.
Las Vegas has niche disciplines within the healthcare industry — including fertility, plastic surgery, age management, bariatric and orthopedic surgery, diagnostic imaging and dental — that attract both domestic and international travelers.